Mon-Sat 10am – 6 pm, Sun 12-4pm | (805) 784-0664 | Directions

Our Story

Apropos is a women's lifestyle boutique with retail locations in San Luis Obispo, Paso Robles and the Village of Arroyo Grande. Opened by a mother-daughter team in 2002, Apropos focuses on providing timeless styles for "Women just like YOU!!" You will find everyday attire for a complete wardrobe: jeans, t-shirts, dresses, jewelry, gifts, etc. We also have a great selection of special occasion and mother of the bride dresses for the fashion conscious woman. At Apropos you can always expect a warm welcome and help to find just what you are looking for in a no pressure and relaxed setting. Come in and see for yourself!

Made in the USA

Many of the women's clothing and other products we carry are MADE IN THE USA. We strive to carry clothing of excellent quality that fits and washes well. Sizing ranges from 2 to 18. Our clothing will feel good on you, look great, and make you feel like the Special Woman you are!

Women's Clothing & Jewelry

Ageless Fashion

Style

Distinct

Quality


Our Brands

Great brands that make our favorite products...selected with YOU in mind!

johnny was
cut loose
jag
french dressing dream
last tango
komarov
color me cotton
la vie parisienne
sorrelli
tianello
Tempo Paris
fresh produce
jwla


Social

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Apropos Boutique
New arrivals from Johnny Was! And much much more.... #shoplocal #shopapropos #downtownpasorobles

Mar 18, 2019
Teresa Rewards Member
Anaheim, CA

Excellent service

Mar 15, 2019
Apropos Boutique's profile photo
Apropos Boutique
The sun is shining its time to get out and enjoy our beautiful weather! New dresses arriving daily at Apropos! #shoplocal #shopapropos #johnnywas

Mar 14, 2019
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Apropos Boutique
Introducing a fun new lome of dresses that fit many body types....great for weddings...mother's of the bride/groom...black tie events..you will always find something special and unique @aproposboutique #shoplocal #shopapropos #motherofthebride #motherofthegroom

Mar 13, 2019
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Apropos Boutique
New supply of the best poncho/scarf accessory...you can wear it 5 different ways and looks great to had texture and depth to any outfit! Only $29.99 they make a great gift too! #ponchos #shoplocal #shopapropos

Mar 9, 2019
Gini Rewards Member
San Luis Obispo, CA

Love Apropos! I see something new and beautiful every time I enter the store. They have a wonderful selection, great sale items, quality merchandise and provide expert personal attention.

Mar 8, 2019
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Apropos Boutique
Happy International Women's Day! #stongwomen #internationalwomensday #womenempowerment

Mar 8, 2019
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Apropos Boutique
New shipment of cards just arrived! Come by and be a part of our tribe

Mar 7, 2019
Apropos Boutique's profile photo
Apropos Boutique
Jeans and tshirts we have an amazing selections in both to fit all body types...just arrived am amazing collection of made in USA cotton tees by Translation they are truely exceptional quality #translationtees #jagjeans #shoplocal #shopapropos #jeans #madeinusa

Mar 6, 2019
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Apropos Boutique
*Old Soul Jewelry*

Mar 3, 2019

Contact Us

Visit Our Three Locations

Apropos

1022 Morro Street
San Luis Obispo, CA 93401
Directions
| (805) 784-0664

Apropos on the Park

840 11th Street
Suite 103 Paso Robles, CA 93446
Directions
| (805) 239-8282

Apropos in the Village

121 East Branch St
Arroyo Grande, CA 93420
Directions
| (805) 574-1727