Mon-Sat 10am – 6 pm, Sun 12-4pm | (805) 784-0664 | Directions

Our Story

Apropos is a women's lifestyle boutique with retail locations in San Luis Obispo, Paso Robles and the Village of Arroyo Grande. Opened by a mother-daughter team in 2002, Apropos focuses on providing timeless styles for "Women just like YOU!!" You will find everyday attire for a complete wardrobe: jeans, t-shirts, dresses, jewelry, gifts, etc. We also have a great selection of special occasion and mother of the bride dresses for the fashion conscious woman. At Apropos you can always expect a warm welcome and help to find just what you are looking for in a no pressure and relaxed setting. Come in and see for yourself!

Made in the USA

Many of the women's clothing and other products we carry are MADE IN THE USA. We strive to carry clothing of excellent quality that fits and washes well. Sizing ranges from 2 to 18. Our clothing will feel good on you, look great, and make you feel like the Special Woman you are!

Women's Clothing & Jewelry

Ageless Fashion

Style

Distinct

Quality


Our Brands

Great brands that make our favorite products...selected with YOU in mind!

johnny was
cut loose
jag
french dressing dream
last tango
komarov
color me cotton
la vie parisienne
sorrelli
tianello
Tempo Paris
fresh produce
jwla


Social

Apropos Boutique's profile photo
Apropos Boutique
Just arrived a new shipment of Coobie Bras!!! Lace back and lace one size and full size.....most comfortable bra ever and it give great support! #coobieseamlessbras #shoplocal #shopapropos

Dec 27, 2018
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Apropos Boutique
Sparkle sparkle #lavieparisienne #shoplocal #shopapropos

Dec 26, 2018
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Apropos Boutique
Happy Winter Solstice! #shortestdayoftheyear

Dec 21, 2018
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Apropos Boutique
Vintage inspired bow pin and earrings #sweetromancejewelry #shoplocal #shopapropos #giftideas #costumejewelry

Dec 21, 2018
Apropos Boutique's profile photo
Apropos Boutique
Come check out our new location in Downtown SLO right accross the street from our original store. We will be in two locations for the next year! We have lots of great gift ideas and gift certificates are always a great option! #shoplocal #shopapropos #supportsmallbusiness #giftcertificates #giftideas

Dec 19, 2018
Jill Rewards Member
Hayward, CA

The lady (German accent) who Helped me is marvelous. She has helped me several times in the past and I am happy when I walk in and she is there. That is not true for one of your otherolder salesperson I buy 99% of my clothes from you. I just wish ...

Dec 15, 2018
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Apropos Boutique
Crazy cat person in your life? We gotcha covered for gifts!! Lots of great gift ideas here @aproposboutique #imnotbossyimtheboss #blueq #shoplocal #shopapropos #villageofarroyogrande

Dec 15, 2018
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Apropos Boutique
Ohh so soft faux fur jacket perfect for a special occasion dress or just for fun! Made in LA #shopapropos #shoplocal #supportsmallbusiness

Dec 14, 2018
Apropos Boutique's profile photo
Apropos Boutique
Embroidered silk Kimono jacket of course by Johnny Was with a little sparkle La Vie Parisienne #shopapropos #shoplocal #johnnywas

Dec 13, 2018
Apropos Boutique's profile photo
Apropos Boutique
You need some velvet in your closet this season!! Thru tomorrow 12/13 take 20% off all velvet @aproposboutique

Dec 12, 2018

Contact Us

Visit Our Three Locations

Apropos

1022 Morro Street
San Luis Obispo, CA 93401
Directions
| (805) 784-0664

Apropos on the Park

840 11th Street
Suite 103 Paso Robles, CA 93446
Directions
| (805) 239-8282

Apropos in the Village

121 East Branch St
Arroyo Grande, CA 93420
Directions
| (805) 574-1727